_from paper to digital: International website for the paper industry.
_about the client
BO Paper Group is the biggest High Yield Thermo Fibers Paper producer within Latin America. It has more than six decades of experience in producing paper to print or write for the publication market.
Website, UX/UI responsive, Video editor, storyboard
After the restructuring of the companies and the acquisition of new industrial plans, the BO Paper Group was created to be the first brand in Brazil and Chile. With the new organization, a new website was necessary, to present both this new phase and the history of the group’s company, since 1925.
In the definition phase of the project, the website has been divided in 3 main pillars. The Institutional one, where you can find information about the company, its principles and units; The Products one, to get to know the portfolio and the paper options; the Sustainability one, with value, politics and certifications chain.
Since BO Paper acts in more than 40 countries and has industries both in Brazil and Chile, the responsive site needed a multilingual content (Portuguese, English and Spanish). The project has a CMS where the client can alter the content in the three languages.
To have a more dynamic and impacting company presentation, an institutional video has been developed, showing the industry, the reforestation spots and even the customers.
In years, we had the opportunity to be a part of projects that stimulate the use of solar energy, focusing on the education the customer, on the reduction of the environmental impact and on the economic advantages of producing your own energy. The MINT_Lab is really glad to be a part of the collaborative creation of a more sustainable and conscious community.